Panel
Emily Binder, Principal Consultant, Beetle Moment Marketing
Monty Hagler, Founder & CEO, RLF Communications
Jason Lonsdale, Brand Strategy Consultant
Augie Ray, VP Analyst Customer Experience, Gartner
Bob Knorpp, Host, The BeanCast
TOPICS
Jaguar’s Rebrand in Hindsight
Sustainability is Not Enough
YouTube’s Newest Dynamic Ads
Netflix Goes All In on Ads
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FAIR/FAIL/FOUL
FAIR: JCDecaux proves the power of OOH by making a 100 year old grandmother got viral
FAIL: Max rebrands back to its original name
FOUL: Meta accounts for half of all the ad scams handled by Zelle