Panel
Saul Colt, Founder/President, The Idea Integration Co.
Matt McDermott, President and CEO, The Harvey Agency
Samuel Monnie, VP of Content, Thought Leadership, & Brand Storytelling, Sustainable Brands
Bob Knorpp, Host, The BeanCast
TOPICS
Clean-Rooming Advertising
Sources:
TikTok Shop
Sources:
Ambassadors vs Influencers
Sources:
Shifting 2023 Spend
Sources:
FAIR/FAIL/FOUL
FAIR: McDonald’s France airs a stunning new ad
FAIL: Pakistan Tourism retweets a sexist video
FOUL: Twitter tries to save money by firing most of the ad team
SPONSORS
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