Panel
Erica Braverman, Founder/President, Erica Braverman PR
Saul Colt, Founder/President, The Idea Integration Co.
Mat Zucker, Senior Partner and Co-Lead of the Global Marketing Practice, Prophet
Bob Knorpp, Host, The BeanCast
TOPICS
Netflix Paid Ad Tier
Sources:
“Prime Day 2”
Sources:
TikTok Moves Toward E-commerce
Sources:
Gaming Influencers
Sources:
FAIR/FAIL/FOUL
FAIR: Kit Kat’s endless candy bowl
FAIL: Google changes ad label to sponsored, accomplishing nothing
FOUL: Meta basically tells investors that they have no core business
SPONSORS
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