This Week


BeanCast 420: High As A Kite


Facebook Workplace

Slowing Internet Growth

Showing Past Client Work

Email Better Than Social

BeanCast 419: Authentic Authenticity


Effective Authenticity

Digital Needs Marketing Discipline

Pursuing Micro-Influencers

Facebook's Carmel Browser

BeanCast 418: Rose Closes The Laptop


Advertising Week Learnings

Digital Advertising's Core Issues

Instagram Stories and Brands

Forcing Agency Diversification

BeanCast 417: Penguins Puking Rainbows


Twitter's Suitor

Programmatic Branding

Evolving Film Trailers

SnapChap Becomes Snap

BeanCast 416: Saul Kinda Proposes


CMOs Handling CTO Duties

ABP Opens an Ad Exchange

Can MCs Attract Creative Talent

Brand Disaster Recover

BeanCast 415: Podcast Ads For Sale



IAB Sets Podcast Ad Standards

Adwords Improvements

YouTube Enforcing "Ad-Friendly"


Why Google Is Killing Your Keywords

For any of you who spend a majority of your day agonizing over keyword lists and may be shocked to hear that your efforts may soon be superfluous. Here's a look at the newly released functionality of Google’s Dynamic Search Ads.

Talking All-Natural Fast Food

I was invited over to The Willis Report on FOX Business to discuss Taco Bell and Pizza Hut joining the movement toward serving all-natural ingredients in their products. (VIDEO)

Bob On Social Toolkit

A few weeks back I recorded an episode of Social Toolkit with Jason Keath and Jason Yarborough, and now the show has finally posted.

Entertain, Then Inform

Why do you choose to watch NBC news over CNN news over FOX news? We each have a list of reasons, from authority to political biases to which networks aren't in a fight with my cable provider at the moment. But if we look beneath our immediate answers, we find that we select our information source of choice largely based on who entertains us the best.

Should I Podcast?

Suddenly everyone wants a podcast, and believe me, I'm not complaining. My reputation for creating quality shows makes me the go-to resource for helping companies start their own audio program. But when asked, "Should our company start a podcast?" I don't always immediately answer, "Yes!" Instead, I ask a few questions.