Panel

Dave Delaney, Principal, Future Forth

Joseph Jaffe, Admiral and Co-Founder, The HMS Beagle

Adam Pierno, AVP Marketing at ASU, AdamPierno.com

Bob Knorpp, Host, The BeanCast

TOPICS

Focusing on Outcomes

Sources: Adweek opinion

Are Influencers Too Effective

Sources: Ryan’s Toys under investigation, Independent on identifying sponsored posts, eMarketer on the positive study

Negative AI Experiences

Sources: Adweek on negative AI interactions

Recession Advertising

Sources: Forbes piece

THE GOOD, THE BAD, AND THE UGLY

Good: Mario Kart Mobile TV commercial

Bad: Facebook leaks 147 million of our phone numbers

Ugly: Media Arts Lab continues the industry trend toward ageism

SPONSORS

Thanks to Recursive Squirrel for providing our bandwidth.