BeanCast 559: Marketing Sex
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Panel
Erica Braverman, Principal, Erica Braverman PR
Melanie Cristol, Founder/CEO, Lorals
Cindy Gallop, Founder/CEO, Make Love Not Porn
MaryEllen Reider, Co-founder/Head of Marketing, Yarlap
Bob Knorpp, Host, The BeanCast
TOPICS
The Case for Disruption
Sources: Predictions, Wired on the research
The Media Cold Shoulder
Sources: Adweek on Dame Products
Sexism in SexTech
Sources: Forbes on the move by CES
The Digisexual Debate
Sources: Fast Company on digisexuality, Digisexuality, NPR on the intimacy story, Metro on the end of human contact, SexTech’s effect on intimacy, Metro on the intimacy issue, Wired on today’s tech
THE GOOD, THE BAD, AND THE UGLY
Good: Amazon’s massive rooftop ad for Jack Ryan
Bad: The UK Ministry of Treasury’s attempt to appease Brexit dissatisfaction
Ugly: The PR backlash against Waze for sending drivers through residential neighborhoods
SPONSORS
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