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Panel

Brandi Boatner, Social/Influencer Communications Lead, IBM

Hal Thomas, Marketing Strategist, Noble Mouse

Marc Whitehead, Managing Director, Cult Collective

Julian Zilberbrand, EVP Audience Science, Viacom

Bob Knorpp, Host, The BeanCast

TOPICS

Meaningless Engagement

Sources: Adweek on Sprout Social study, Adweek on engagement, Mediapost on reduced brand engagement, Adweek on travel biz moves

Mommy-Scammers

Sources: Mediapost commentary

Impact of 5G

Sources: Bloomberg reports, Adweek commentary

Global Ineffectiveness

Sources: Adweek reports

#ADFAIL5

Melania's jacket

Peter Fonda goes overboard

The State of Oregon gets its email blacklisted

Benetton co-opts a humanitarian crisis

Burger King Russia makes an unusual offer

SPONSORS

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