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BeanCast 521: A Post-Advertising World

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BeanCast 521: A Post-Advertising World

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Panel

Jonathan Salem Baskin, President, Arcadia Communications Lab

Tamsen Webster, Principal, Find The Red Thread

Tom Webster, SVP Strategy and Marketing, Edison Research

Bob Knorpp, Host, The BeanCast


TOPICS

Post-Advertising

Sources: Gord Hotchkiss opinion

TV’s Road to Digitization

Sources: Adweek reports, BI on OTT scams

Teflon Instagram

Sources: Skyword analysis

PR at Creative Awards

Sources: PR Week opinion


#ADFAIL5

Amazon’s HQ2 fiasco

$5.25 Billion spent on mid-term ads

Facebook knew about Russian influence campaign

A third of advertisers actively do not disclose influencer relationships

WP reveals GDPR’s effect on programmatic


SPONSORS

LinkedIn advertising can drive high-quality leads, website traffic, and higher brand awareness. For a free $100 LinkedIn ad credit, go to LinkedIn.com/BEANCAST. Terms and conditions apply.

Thanks to Recursive Squirrel for providing our bandwidth.

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