The BeanCast

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BeanCast 459: Is Shorter Better?

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BeanCast 459: Is Shorter Better?


Panel

Dan Goldgeier, Consultant/Author, DanGoldgeier.com

Sloane Kelley, Senior Director of Content, PGATour.com

Bob Knorpp, Host, The BeanCast


TOPICS

Ditching Text For Video

Sources: Adweek reports

Losing Viral Hysteria

Sources: Digiday reports

Shorter TV Ads

Sources: BI on the move by Fox

Snap's Next Move

Sources: Fortune with the bad newsBI with some analysisCNBC with some analysis, AgencySpy with the WPP positionRecode on the stock bumpGoogle's competitive moves


#ADFAIL5

Travel company gets all sexist with their ad

New York doctor barred from running ads about his unapproved genetic procedure

Wired Magazine catches heat for a bunch of bad moves

Dunkin Dounts thinking of dropping the donuts from their name

Gary Vee trades in his Nikes for a KSwiss influencer deal


SPONSORS

Thanks to Recursive Squirrel for bandwidth and Pluot for our video conferencing. Also thanks to Craig Jacks for providing music for The BeanCast.