The BeanCast

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BeanCast 467: Doing It For The 'Gram

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BeanCast 467: Doing It For The 'Gram


Panel

Saul Colt, Principal, The Idea Integration Co.

Lisa Laporte, CEO, Twit.tv

Scott Monty, CEO, Brain+Trust

Bob Knorpp, Host, The BeanCast


TOPICS

Ending Programmatic Distrust

Sources: Digiday on CMO distrustBusiness2Community on the issuesBI on P&G's move, Campaign on over frequencyThe Drum on digital spend issues, Entrepreneur with adviceThe Drum on brand inadequacy

Why Experiential Is Hot

Sources: Adweek on the trendAdweek reports on effectiveness, FCB's moveAdweek with advice

Ignoring Visual Search

Sources: Adweek on Pinterest's move

Facebook's Two-Second Ads

Sources: Ad Age reports


#ADFAIL5

Harvey Weinstein deflects with gun control issue

Cam Newton loses a sponsorship

The Fearless Girl company settles for pay discrimination

Dove cleans away dark skin

The Mariah Carey interview that should have never happened


SPONSORS

Thanks to Recursive Squirrel for bandwidth.