BeanCast 467: Doing It For The 'Gram
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Panel
Saul Colt, Principal, The Idea Integration Co.
Lisa Laporte, CEO, Twit.tv
Scott Monty, CEO, Brain+Trust
Bob Knorpp, Host, The BeanCast
TOPICS
Ending Programmatic Distrust
Sources: Digiday on CMO distrust, Business2Community on the issues, BI on P&G's move, Campaign on over frequency, The Drum on digital spend issues, Entrepreneur with advice, The Drum on brand inadequacy
Why Experiential Is Hot
Sources: Adweek on the trend, Adweek reports on effectiveness, FCB's move, Adweek with advice
Ignoring Visual Search
Sources: Adweek on Pinterest's move
Facebook's Two-Second Ads
Sources: Ad Age reports
#ADFAIL5
Harvey Weinstein deflects with gun control issue
Cam Newton loses a sponsorship
SPONSORS
Thanks to Recursive Squirrel for bandwidth.