One of the most engaging videos I shot this past week at Social Media Masters New York was also the one with the most audio challenges. But Steve Woodruff, principal at The Connection Agency, got past the background noise to deliver some thought-provoking points about the future of digital marketing.

I've always loved futurists, and Steve is among the best there is. He excels at looking at the trends and keying in on the things will be true soon, whether we like it or not. If you get a chance to see him speak, don't pass it up. But for now, here are his answers to my follow-up questions.